Trimarni Coaching and Nutrition

The fitness and diet/nutrition industry (and the many books, products, foods and pills) is primarily marked toward women. There appears to be an ongoing pressure that women should achieve this ideal look or size according to the media. Although there are many mixed messages as to the image of a female, many women feel that if they do not look a certain way, she is lazy, doesn't take care of herself, ugly, fat, a failure and unhealthy. I realize that not everyone feels this way and certainly this sounds absolutely absurd to think that we (as women) would feel this enormous amount of pressure to look a certain way to improve our self-worth or to improve success....but sadly, body image is getting in the way of health, happiness, performance and quality of life.  And this is not limited to women.  It seems as though so many athletes are always looking for the next best thing. The latest and greatest, the easiest, quickest and most simple method to improve health, body ...