The avocado is a stone fruit that has a creamy texture. It grows in tropical climates. Unlike most fruits that are rich in carbohydrates, the avocado fruit has a high content of fat. It may seem strange but there was a time when American's weren't familiar with the avocado. It took some time and a lot of great marketing for the avocado to become popular in the USA.
Over the past 15 years, American's have fallen in love with avocados. This fruit has become so popular that according to statista.com, nearly 2.6 billion pounds were consumed by Americans in 2019.
Although once a rare treat, avocados can be purchased year round at local grocery stores and are on most restaurant menus and are featured in many fast food chains. At this point, most people have come to expect it as a given that no matter where you eat, you can find a dish with avocado. More so, people are willing to pay between $6-$18 for sliced (or smashed) avocado on a piece of a bread! According to CNBC.com, Americans spend nearly $900,000 per month on avocado toast!
Whether you love it, like it or haven't yet learned to appreciate the taste and consistency of it, the almighty avocado is a huge part of our culture.
As part of our free weekly newsletter (you can sign-up here), Joey featured a delicious guac recipe for National Guac Day (which was yesterday).
You can check out the recipe HERE.